The Batch Model: such is its significance that we named our business after it. A model of manufacturing that combats fashion's largest vice head on - waste. Waste and overproduction is fashion’s worst kept secret. Yet, why is nothing being done about it?
Of the 32 billion garments produced for the fashion industry each year, a whopping 64% will end up in landfill. And for further perspective, every seven minutes the height of Mt Everest is thrown away.
Our blissful ignorance has become embarrassing. And whilst we have the privilege to turn a blind eye, our planet doesn’t. It’s high time for change.
Batch LDN have set out on a mission to manufacture only what is necessary. To supply the exact demand. To cut out the waste. Our Batch Model facilitates an actionable solution that opposes fashion’s destructive culture.
We sell our suits in limited capacity ‘Batches’, only producing exactly what has been sold. This means we don’t hold any stock, or produce any garments that don’t have an owner - cutting out the waste.
Manufacturing suits made-to-order does, however, slow things down. Producing clothes on our Batch Model takes 8 weeks. We’re not afraid to admit this. It’s what's necessary to create clothes sustainably.
We understand this may not be for everyone. That's cool. As our blossoming Batch Community of like-minded, progressive people are aligned in the pursuit of conscious shopping.
‘Good things come to those who wait’ - a statement packed with resonance. A statement that our Batch Community revolves around. See, we view the 8 weeks as an opportunity; an opportunity to create a unique, experiential shopping experience.
'The Batch Model' takes customers on a transparent and immersive journey of how your suit is made, and who is actually making it, through bi-weekly, behind-the-scene video updates.
We’ve done our homework. We know people are looking for opportunities to buy more sustainably. Consumers, like you, are searching for mindfully produced clothes that don't break the bank, or compromise on quality and comfort.
Our Batch Model is that opportunity. And we are proud to facilitate the chance for you to do your bit. We are reinstating patience as a virtue and we’ll ensure your diligence is duly rewarded.